Stephen Burrows is an American fashion designer known for his color blocking, his ties to nightlife and street culture, and his influence on American fashion, especially during a time of European fashion dominance.

For this rebranding, I conceptualized a subsection of the Stephen Burrows brand dedicated to streetwear and youth culture. Previously, Burrows designs consisted of RTW womenswear. This new branch of the Burrows brand is designed for the young, creative consumer. 

Focusing on Burrows’ use of color blocking and comfort, this rebrand is designed to be fun, bold and energetic.